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Why Do People Buy Expired Domains?

People buy expired domains for many reasons. But mostly, it’s because an expired domain still has all of its previous ranking power. It still has its SEO value. If you’re new to the business or have organized a startup, this could be very beneficial. You can optimize the potentials of an expired domain in several ways.

For example, it is expected that a domain used for years has many backlinks. This usually has a lot of link juice. And if you buy expired domains that hold value, you can extract these assets for your interest.